Bourgii Haircare App & Web Design
Bourgii, a haircare business situated in Florida's Sunshine State, has emerged from the convergence of fashion, technology, and medicine. Its groundbreaking concept entails creating personalized hair products using an analysis of customers' hair samples. The objective was to develop a mobile application and website platform that would cater to the requirements of hairstylists, clients, and lab analysts while also achieving their business objectives.
My Role
Lead UX Designer,
(contract)
Duration
2 Month Design Sprint (overall timeline)
Tools
Figma, Adobe Photoshop and Adobe Illustrator
01. Project Brief
Design a sleek, high-end, referral-based app for clients and hairstylists, complemented by a web platform for lab analysts and lab experts. The app should feature tailored interfaces for both user types, enabling hairstylists to submit clients' hair samples and track progress, while clients can receive personalized reports and product recommendations based on their hair and scalp health. The web platform will support lab analysts and experts in managing samples, conducting detailed analysis, generating reports, and formulating personalized products. The design should emphasize a luxurious and inclusive aesthetic, with unisex colors that resonate across diverse user groups.
